Tate McRae
Fan Campaign & Visuals
A creative campaign for Tate McRae fans
Concept
Engaging the Fanbase
This project explores how visuals and social media can energize a music fanbase. The campaign uses bold colors, interactive posts, and creative assets to connect with Tate McRae's audience.
Impact
By leveraging Instagram and TikTok, the campaign reaches fans where they are, encouraging participation and sharing.
Product
The Product: Social Visuals
Prototype
The desktop version provides an overview and space for complex flows.
Swipe through the mobile campaign visuals below:
